ITC Avant Garde Gothic

About "ITC Avant Garde Gothic"

ITC Avant Garde Gothic is a font family that finds its roots in the logo font employed by the Avant Garde magazine.

The concept for the logo and its accompanying headline typeface was conceived by Herb Lubalin.

Herb Lubalin and Tom Carnase, a partner in Lubalin's design firm, collaborated to develop this concept into a complete typeface.

In 1974, Ed Benguiat created the condensed fonts, while the obliques were designed in 1977 by André Gürtler, Erich Gschwind, and Christian Mengelt.

The original designs encompassed versions for setting headlines and text copy, although the initial digitization selected only the text design, excluding the ligatures and alternate characters.

The font family comprises five weights (four for condensed), with complementary obliques for the widest width fonts.

In the OpenType version of the font released by ITC, the original 33 alternate characters and ligatures, in addition to extra characters, were incorporated.

Font family

ITC Avant Garde Gothic Font family

(0)

Fonts

Unknown

Designer

ITC Avant Garde Gothic

(6)

Designer

Herb Lubalin
André Gürtler
Tom Carnase
Erich Gschwind
Edward Benguiat
Christian Mengelt

Publisher

ITC Foundry

ITC, an international leader in typeface design and marketing for over 30 years, collaborates with world-class designers to provide a versatile selection of classic typefaces and innovative new designs. ITC licenses its typeface library globally to companies in the graphic design, computer, and printing technology fields.

Date released

Jan 01, 1970

License

(1)

Sites

※ Following licensing information is for reference only.

Please confirm the exact usage with the font owner(foundry or publisher).

from

Desktop: Primarily for use within standard desktop software with font menus, extends to creating/printing documents and static images. Users are quantified, with expansions available.
Webfont: Licensed per domain, with limitations on cross-site usage. Various purchase options include annual, one-time, or usage-based payments.
App: Suitable for embedding within mobile app code for iOS, Android, or Windows Phone.
Digital Ad/Email: Fonts use in HTML5-based digital advertisements, different from webfont license and based on ad impressions.
Electronic Doc: Applicable for fonts used in e-publications like eBooks, eMagazines, with issues counted as unique uses.

Category	Scope of Use	Permission
Desktop	Desktop software, documents, images	X
Webfont	Single domain websites	X
App	Mobile applications	X
Digital Ad/Email	HTML5 digital advertisements	X
Electronic Doc	E-publications per issue	X